Since my decision of going down the pathway of Digital Design, I looked at the types of sustainable Digital Design. I came across ‘sustainable graphic design’ and as a former Graphic Design student, it took my interest as it is something I have not come across before and has interested me. For this, there is a lot to consider on how sustainability can be applied in this aspect of design. I would have to consider looking at:
· Reducing the amount of material used for production
· Using paper and other materials made with recycled, post-consumer waste
· Printing with low-VOC (Volatile Organic Compound) inks
· Production methods that require the least amount of transport
· Using renewable energy
· If the product or packaging can fulfill more than one purpose
· If the end product is biodegradable or recyclable
· If the end product is digital rather than in printed format
· The use of “just-in-time” production to reduce the amount of units produced and warehoused
· Which products sell products certified by third party NGOs – Non-Government Organisation
This means that I would have to think of how I could produce a graphical outcome by either using environmentally friendly materials, reducing any transport to produce the product, ensure that the product can have multiple uses - which can save it from being thrown away, it could even have some form of emotional attachment to it - or producing something that is entirely digital.
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